UNCONSCIOUS BUYING

De Ana Barbosa
IBSN / réf.
9789403859170
15,95 €
Expédié sous 7 jours
Are your purchasing decisions mostly rational or emotional?Which is the true decision-making brain? Yes, we have more than one shaping our choices.Neuromarketing reveals what the human mind hides: emotions, impulses, and mental shortcuts that shape consumer behavior.Discover, in practice, the power of subliminal marketing, mental triggers, and stimuli that awaken attention and the desire to buy.Perhaps they are being used in this very text to convince you to buy the book. Or perhaps not.There's...voir plus ci-dessous.
Are your purchasing decisions mostly rational or emotional?Which is the true decision-making brain? Yes, we have more than one shaping our choices.Neuromarketing reveals what the human mind hides: emotions, impulses, and mental shortcuts that shape consumer behavior.Discover, in practice, the power of subliminal marketing, mental triggers, and stimuli that awaken attention and the desire to buy.Perhaps they are being used in this very text to convince you to buy the book. Or perhaps not.There's only one way to find out!
Auteur Ana Barbosa
Disponible immédiatement Non
IBSN / réf. 9789403859170
Éditeur BOOKMUNDO
À paraître - livres en précommande Non
Date de publication 31 mars 2026
Nombre de pages 153
Poids 0.272400
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